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Need to Find a Great Product Deal?

Then Milo.com was built for you. Milo searches the shelves of local stores in real-time to find the best prices and availability for the products you want to have—right now.

Milo.com show you what is in stock where and will tell you how much you should expect to pay once you hit the road or the sidewalk – all before you leave your house.

Find out more about how we invest.

Bored with Text-Only Push Messages?

Then switch over to Urban Airship’s new Air Mail notifications!

With Air Mail, you can now add HTML, video, audio, and maps to your mobile messages, as well as take advantage of other features such as an in-app inbox, return-receipt messages, and user data tracking.

Find out more about how we invest.

Easily Track Your Health in Real-Time

With the new Fitbit Tracker, you can easily track your movement in real-time – just place the device on your person and start moving to track your calories burned, steps taken, distance traveled, and quality of sleep.

Best of all, the data from your Fitbit automatically uploads online, which makes keeping track of your progress over time simple and easy.

Find out more about how we invest.

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The latest from our Entrepreneurs

Matt Mullenweg

Matt MullenwegSep 2

  1. Only in New York

    Last night around 10:15 decided to head out for dinner, and somewhat randomly picked the Cuban restaurant Guantanamera because it was nearby. Sat down in a [...]

GigaOM

GigaOMSep 2

  1. Ev Williams: Twitter Will Actually Help Information Overload

    Given the opportunity, Twitter CEO Evan Williams will happily extemporize at a high level about the ideas that drive his company (which is now up to [...]

meeblog

meeblogSep 2

  1. growing a user-driven team

    Since Meebo began, I’ve been jotting down and trading notes about growing a user-driven team. After months of editing, those thoughts are finally live. If you [...]

B-Stock Solutions

B-Stock SolutionsSep 1

  1. Why and When to avoid Holding Inventories

    Ran across this nice, succinct overview of why companies should implement Liquidation Sales Management Systems like B-Stock’s. Don’t telegraph underlying weakness or problems. Keep [...]

SingleFeed Blog

SingleFeed BlogSep 1

  1. Webinar: SingleFeed now supports Nextopia for Site Search

    Last week, we began to offer feed support for Nextopia. We ran a webinar and have put together the presentation and some of the top questions [...]

Cask of Blog

Cask of BlogSep 1

  1. Imperial Class War Brig!

    September's Limited Edition vessel is the Imperial Class War Brig! The oceans' shipwrights have managed to learn enough about the militant Imperials' vessels now to be [...]

Jive Talks

Jive TalksSep 1

  1. Tips for a Brand-wide Social Strategy, by Isobar's Bryan Maleszyk

    Most brands have by now dabbled in social media. They’ve most likely set up a blog, have a Facebook page and actively use Twitter. However, according [...]

The Typekit Blog

The Typekit BlogAug 30

  1. Web Font Meetups: Amsterdam and New York

    Are you intrigued by typography and the web? How about beer? We want to meet you. Amsterdam: Monday, September 13th, 6-9pm Join Typekit founders Bryan Mason [...]

About Us

True is a venture firm for very early stage entrepreneurs.

Founders of high growth companies deserve partners with experience, creativity and strength.

Our team has directly founded over half a dozen startups and has over seventy years of combined venture capital experience. We like to put that experience to work for our entrepreneurs.

Check out our blog to find out what we're currently thinking about.