The Product Is the Platform
Hatch Founder and True Partner Ann Crady Weiss shares her framework for thinking about consumer hardware platforms, including the power of physical presence in customers' homes.
Women Founders, We Want to Meet You
The True Ventures team places an open call for meeting more women founders building early stage companies. Fill out the form to tell the team about your idea.
Marketplaces That Empower: Pepperlane Helps Moms Launch Businesses
True Ventures invests in Pepperlane, a marketplace enabling moms to start, market, and grow businesses from home.
3 Women Founders Share Career Obstacles They Overcame
In celebration of International Women’s Day, three women Founders from the True community share obstacles they’ve overcome in their entrepreneurial careers. The firm also announces its participation in Project #MovingForward.
Allume Uses Data to Match Women With Personal Shoppers
Venture Partner Ann Crady Weiss welcomes personal shopping platform Allume and Founder Mauria Finley to the True Ventures community.
My Advice for Women Founders Seeking Funding
Venture Partner Ann Crady Weiss shares tips for today's women Founders who are seeking funding and building businesses. For starters, don't deny the data.
Why I Became a Venture Partner
Two-time founder (and now True Ventures Venture Partner) Ann Crady Weiss shares why she became a VC in addition to CEO of Shark Tank-funded Hatch Baby. She challenges, "Why not me?"